SBAM® Pulse | Accounting & Finance | Member Benefits | The Small Business Association of Michigan

SBAM® Pulse

Here's how to take advantage of SBAM Pulse

Utilize SBAM Pulse free for a limited time and then enjoy significant discounts on your monthly subscription.

 Basic Members enjoy 6 months of the limited license for free and pay just $29.99/month for the full license.

 Premium Members enjoy an unlimited access to the limited license and pay just $23.95 per month for the full license.

 VIP Members receive free access to both limited and full licenses.

Contact Sarah Miller for more information or download our brochure.

SBAM Pulse

SBAM Pulse is a financial analysis tool that helps small business owners like you understand where you've been, where you are now, and where you are going. It connects you with strategies and solutions to help build a more successful future.


Every business owner should know how much their business is worth. Pulse makes it easy to learn your business' valuation and track it month-to-month.
Keep your friends close, and your competition closer.  With Pulse, compare your business performance against others in your industry, so you can keep your edge.
 As a business owner, you make important decisions everyday. Pulse's Strategy and Goal Builders help you to feel confident that the decisions you are making are the right ones.

With Pulse, you can:

  • Monitor your Business Health Score and explore your company's strengths, warnings and weaknesses.
  • Set the right goals for your business, and measure your progress automatically.
  • Create beautiful, professional financial reports and automatically send them to colleagues, partners, or investors.
  • Painlessly apply for the funding you need.
  • Pulse syncs with your accounting software* automatically, so the latest and most relevant insight is always at your fingertips.


What kind of business is this right for?
Pulse is for any small business owner looking to better understand their business financials. There are no prerequisites for using Pulse; it was built to provide small business owners of all experience levels with a new and enhanced financial perspective.

Why would I use Pulse for my small business?

Pulse quickly and easily provides you with the same level of analysis and reporting you would normally have to pay a professional consultant thousands of dollars to compile. Use Pulse to access an overview of your business quickly and easily.

What accounting platforms does it sync with?
Pulse is designed to sync seamlessly with Xero, Quickbooks Online, and Quickbooks
Desktop 2009 and later. Not using one of these platforms? We are always looking to add new accounting platforms, so watch for the system you are using to be added soon!

How long does it take to get started?

Account setup takes 60 seconds. The initial syncing of financial data takes anywhere
between 5-15 minutes, depending on the accounting platform. Subsequent syncs occur automatically and in the background.

How much time does it take on a monthly basis?
Some of Pulse’s most powerful benefits require users to fill out a questionnaire before they are “unlocked”. For example, prior to ‘unlocking’ the Valuation tool, users are prompted to complete their business forecast. Pulse walks you through the entire process step-by-step before showing you your results. Once this is complete, it only takes a few minutes a month.

You said I could take action, what does that mean?
Pulse is built around the principle that, once a business owner has a solid understanding of where their business has been, where it is and where its going, they will undoubtedly be curious about what they can do next. That’s where the Solution Center comes in.
Throughout the app, when a user sees the “Take Action” prompt, they are directed to Pulse’s knowledge center and partner platform which will connect them with valuable information on the topic they are reviewing, and if applicable, suggest related solutions available from one or more of our Pulse’s partner resources.