Advice on how you can get local news media to pay attention to your business

Michael Rogers talks with SBAM board member Dan Cherrin, owner of North Coast Strategies, an independent public relations/affairs consultancy based in Royal Oak, to get his perspective on today’s news media environment and how small business owners can still find ways to tell their story.

The Small Business Association of Michigan’s weekly podcast presents a dynamic audio interview from a top-notch expert on entrepreneurial success. Hear great tips and advice on how to be a more effective small business owner. Get a new episode every week by subscribing via iTunes. (https://itunes.apple.com/us/podcast/small-business-association/id1046974889?mt=2)