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Don’t fixate on your competitors

January 22, 2016

Today on the SBAM Shorts audio report.

Michael Rogers, vice president communications for the Small Business Association of Michigan, talks Seena Sharp is the author of The Competitive Intelligence Advantage, about the importance of worrying more about your customers than you do your competitors.

Subscribe in iTunes  or via RSS Produced and hosted by SBAM’s Vice President Communications Michael Rogers, the show every week presents quick suggestions on saving money, getting more customers and operating more efficiently. Each program is short, so busy entrepreneurs can get the advice they need in a fast and convenient manner on their PCs or mobile devices. Listen to previous programs by going to sbam.org/resources. Have suggestions for topics? Contact Michael Rogers atmichael.rogers@sbam.org.

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