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Kate Cervini, featured on this week's Small Business Weekly podcast

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Innovative Small Firm Offers Unique Travel-Sized Personal Care Products

August 16, 2025

On today’s program, Michael Rogers talks with Kate Cervini, the founder of 100mL and an Elite member of the Small Business Association of Michigan. Her company simplifies pre-travel preparation by offering a convenient one-stop shop for travel-sized personal care products. Cervini discusses her entrepreneurial journey, highlighting how her own travel experiences inspired the creation of 100 ML to address the inconvenience of sourcing travel essentials. “The majority of our products are clean and sustainable and many of them are actually from female-founded companies, which is very important to me,” she says. “What I did was I made a long list of products that are quite popular within the beauty and skincare markets but then I also had products that are actually quite essential for travelers.”

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