Skip to main content
Join Now

< Back to All

The challenge of providing e-commerce and personalized customer service

October 6, 2017

Michael Rogers talks with Cathy Koch, founder of K-Tec Systems, provider of instrumentation and control systems and an early online pioneer in her industry.

SBAM Shorts, the Small Business Association of Michigan’s audio advice program, each week gives entrepreneurs quick, to-the-point tips on small business success.

Subscribe in iTunes  or via RSS 

Produced and hosted by Michael Rogers, the show every week presents quick suggestions on saving money, getting more customers and operating more efficiently.

Each program is short, so busy entrepreneurs can get the advice they need in a fast and convenient manner on their PCs or mobile devices. Listen to previous programs by going to

Also available is The Small Business Association of Michigan’s Entrepreneurial Insights, which every week presents a dynamic audio interview from a top-notch expert on entrepreneurial success. Hear great tips and advice on how to be a more effective small business owner. Get a new episode every week by subscribing via iTunes.

Have suggestions for topics? Contact Sarah Miller at

Share On: