The Marketing Climate has Changed – How to Adapt
September 21, 2020
On this week’s SBAM Weekly Podcast, Michael Rogers talks with Chip LaFleur, President of LaFleur Marketing and a VIP member of the Small Business Association of Michigan. When it comes to marketing, “the whole scene has changed, of course,” he says. “There’s much less foot traffic in brick-and-mortar stores. Trade shows have largely been cancelled or delayed. And so, what we’ve been able to do is come up with some pretty creative solutions to that.”
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