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Small business owners sharing their stories of jobs filled across Michigan

April 10, 2012

The Michigan’s Small Business Jobs Insight project (www.michiganjobsinsight.com), designed to tally and report the growing number of small business jobs being filled in regions and industries across Michigan, launched today at a kickoff event at the Traverse City Area Chamber of Commerce.

“Job growth in Michigan is overwhelmingly centered in the small business sector and we believe it’s important to document this growth and report the impact these jobs are having on our state’s economic comeback,” says Rob Fowler, President and CEO of the Small Business Association of Michigan (SBAM). “We are very pleased that the Traverse City Area Chamber of Commerce has endorsed Jobs Insight and has partnered with SBAM to help support entrepreneurs in northwest Michigan.” 

The key elements of MichiganJobsInsight.com include:

• a ticker that displays jobs reported by growing small businesses in the current month;
• a pie chart that shows the percentage per Michigan region of the total jobs reported per month;
• total jobs reported for the year to-date;
• the top ten industries for small business growth; and
• links to individual stories of regional small business job growth.

“Michigan has put tremendous public policy tools in place, from business tax reform to improvements in the regulatory climate to a new emphasis on economic gardening, that help lay a foundation of entrepreneurial business and employment growth,” Fowler says. “We know that small business owners are taking advantage of the improved business climate fostered by these public policy changes to fill job openings and accelerate job creation. MichiganJobsInsight.com reports where these jobs are and how they are benefitting everyone in our state.”

MichiganJobsInsight.com is not a scientific count of every job filled in the small business community.

“We are reporting the jobs filled by our members and, if anything, these totals under-report the full, dramatic growth of small business jobs across the state,” Fowler says. “To enhance our reporting, we encourage individual small businesses to contact us with their stories of job creation.”

In addition to the MichiganJobsInsight.com website, MichiganJobsInsight can be found on Facebook, Twitter and Google+.

“This is the year of Jobs, Jobs and Jobs for the Traverse City Area Chamber of Commerce; creation, retention and growth are vital to this area. It was through our work on a Job-o-Meter that the Chamber and SBAM realized there was potential to collaborate and partner for MichiganJobsInsight.com. We are thrilled with the result and look forward to watching our region grow, now in a tangible and visual capacity,” Douglas Luciani, President and CEO of the Traverse City Area Chamber of Commerce.

In addition to the Small Business Association of Michigan and the Traverse City Area Chamber of Commerce, MichiganJobsInsight is a collaborative statewide effort between Issue Media Group and other partners to capture small business job growth through editorial coverage with focus on growth and innovation.

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